Customer Experience Death By Design

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You’ve heard of death by PowerPoint, right? That feeling when the presenter, whether in a conference or company meeting, is reading poorly worded phrases off generic bulleted lists is enough to kill any enthusiasm in the room. The same thing can happen with customer experience. Death by design sneaks into culture, into presentations and into [...]

How eBay is Unlocking The Customer Journey

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During the Customer Experience Professionals Association (CXPA) Member Insights Exchange, one of the breakout sessions was a presentation by Brian Bolten, Vice President/Director, Engagement Strategy of True Action, an Ebay company. The focus: how to create personalized journeys by understanding customers’ behavior more. In this session we learned a lot about how eBay is unlocking [...]

Design a Mobile App for Customer Experience

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Elegant. Intuitive. User Experience. The Age of the Customer. Design. These are a few of the hottest terms being thrown around in discussion regarding what customers want nowadays in technology. I’ve got a great example for us to geek over and hopefully inspire you to design or tweak one of your own! I recently came across a [...]

(Lack of) User Experience

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Many user experiences ignore the basics of users.

Six Ways to Assess and Improve Your Customer Experience

Six Ways to Improve Your Customer Experience

When you try to look at your own project, business, or even employees without a sharply tuned critical eye, you end up with a viewpoint that inevitably provides some data, but not necessarily the right kind.

Keeping Up with the Joneses…or The Zappos or The Apples

Haters Gonna Hate

The Internet as an “envy amplifier:” It’s easy to find people or companies that are taller, richer, smarter than you. Now a word about customer envy

THE Customer Experience Question That Silences The Room

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I always feel a little bad when I inevitably silence the room with a simple question.

A Few Current Pet Peeves with Experience Design

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Customer Experience is from start to finish. Design products, services, web sites and experiences with your customers in mind.