Customer Loyalty: Is It A Two-Way Street?

"You've got to give loyalty down, if you want loyalty up." - Donald T. Regan

We’ve been having some fun over at the 360Connext Facebook wall (have you LIKED us yet!?) and started posting trivia questions this week. On Mondays, we’re posting a fun trivia question and the winner gets a prize! No, really. This week, we’re sending our pal Ryan a freshly signed copy of Marketing In The Round by [...]

Can We Do Facebook Right?

FB Page

The best Facebook pages, in my opinion, share information that is interesting, slip humor into the stream, and basically don’t suck.

Why Social Media (Still) Works

Easy Peasy Lemon Squeezy

Social media is not necessarily as easy as it sounds, but it still works.

7 Simple Ways To Consider Your Customer

Welcome Bienvenue

Stand out by being extraordinary at the ordinary. Simple ways to improve the customer experience.

Monday Must-Reads: Ideas Good and Bad

Monday Must-Reads

Innovation is critical, but be sure you listen.

Powerful Ways to Connect Via Social Media

My favorite ways to connect via social media

Do You Hear Your Customers Screaming? (Probably Not.)

Do You Hear Your Customers Screaming

Your customers are screaming. And you aren’t hearing them. It’s time to change that.

What Social Media Has Done For Me

Social Media Wordcloud

So how does someone like me find these enlightened leaders and special organizations? Social Media.

From Today’s Chicago Woman

Controlling the (Facebook) Message How is social media affecting those hired to shape their clients’ public image? By Tricia Despres Chicago public relations executive Danielle Wiley was a social media expert long before the rest of the world knew how to tweet. For years, she worked as a copywriter and an information architect. When blogs [...]