Netflix recently made news with their amazingly funny and warm cease and desist letter to fans of the show Stranger Things. While the intent of the letter was still clear, and technically a request from the legal team, the tone of the letter is what got people talking. It’s the most customer-centric thing you might […]
But who is advocating for your customers? In 2011, we had some unreal examples of when companies did the opposite of advocating.